How to curate your budding UX career and navigate the treacherous waters of the industry? Let’s hear from the experts who live to tell the tale. — Last week, I took part in a discussion panel organised by BrainStation, a coding bootcamp school. Three expert invitees shared their insights on starting and building a career in UX design. What piqued my interest in the agenda of the event was the variety of design career paths each of…

So, I rolled my sleeves and overhauled their existing page. From the information architecture to a new booking system — I left no stone unturned. — TYPE OF PROJECT: Website overhaul, Arts and Heritage MY RESPONSIBILITIES: Research, Information Architecture, Product Design, UX Strategy, UI Design TOOLBOX: Adobe XD, Adobe Illustrator, WordPress, Trello, Maze PRODUCT DESIGN FRAMEWORKS: First principles, Requirements and constraints, Impact-Effort matrix

A non-profit enterprise needed an online product that would match its noble principles. — TYPE OF PROJECT: Responsive design system, NGO, Sustainable Tech MY RESPONSIBILITIES: Research, Product Design, Information Architecture, UI Design, Testing TOOLBOX: Figma, Adobe Illustrator, Adobe Photoshop PRODUCT DESIGN FRAMEWORKS: Gestalt principles UX METHODS: Creative brief, Brand sprint, Brand attributes, Likert scale, Heuristic review, Moodboards, Competitive analysis, Card sorting, Typographic and colour…

Modern city dwellers deserve a reliable way to move houses. That’s why they choose Good Donkey. — TYPE OF PROJECT: Native app, Service Design MY RESPONSIBILITIES: Research, Writing, Product Design, UX Strategy, UI Design, Testing TOOLBOX: Figma, Adobe Illustrator, Maze PRODUCT DESIGN FRAMEWORKS: Moscow method, Six Thinking Hats, Impact-Effort matrix UX METHODS: User interviews, Affinity mapping, Competitive and comparative analysis, Persona building, Task analysis, Journey mapping, Userflow…

A South American tech recruiter was in need of a smoother onboarding experience on their website. — TYPE OF PROJECT: Web and mobile onboarding, Tech recruitment MY RESPONSIBILITIES: Research, Writing, Product Design, UI Design, Testing TOOLBOX: Figma, Adobe Illustrator, Adobe Photoshop, Trint, Maze PRODUCT DESIGN FRAMEWORKS: Moscow method, Iceberg method, Decision matrix UX METHODS: Surveys, User and stakeholder interviews, Competitive analysis, Persona building, Task analysis, Journey mapping…

To boost their e-commerce profile, I implemented UX solutions that laid out a clearer path to purchase. — TYPE OF PROJECT: Responsive e-commerce website, Business-to-customer (B2C) MY RESPONSIBILITIES: Research, Information Architecture, Product Design, UX Strategy, UI Design, Testing TOOLBOX: Figma, Adobe Illustrator, Adobe Photoshop PRODUCT DESIGN FRAMEWORKS: Moscow method, Eisenhower method, Ishikawa diagram